Showing posts with label logo. Show all posts
Showing posts with label logo. Show all posts

Friday, March 16, 2012

Logos as Symbols


Fuel Your Creativity is one of the best blogs on design that I read and I read it regularly. It's written by a team of designers and inevitably, the thoughts are clear, well thought out, and simple to grasp and put to work.

They recently did a post on logos as symbols. I find that most clients don't spend much time thinking about logos, but they have the potential to be a powerful tool, a real symbol that evokes your brand value every time they are recognized. This article makes that case graphically, and well.

Tom